Communication : principles for a lifetime
Communication: Principles for a Lifetime was designed to address the biggest challenge when teaching Introduction to Communication: how to present the variety of fundamental theory and skills without overwhelming learners. By organizing the text around five key principles of communication, authors S...
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Tác giả chính: | |
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Định dạng: | Sách |
Ngôn ngữ: | Undetermined |
Được phát hành: |
Boston :
Pearson
2016
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Những chủ đề: | |
Các nhãn: |
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Thư viện lưu trữ: | Trung tâm Học liệu Trường Đại học Cần Thơ |
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LEADER | 01232nam a2200217Ia 4500 | ||
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008 | 210402s9999 xx 000 0 und d | ||
020 | |c 807000 | ||
082 | |a 302.2 | ||
082 | |b B414 | ||
100 | |a Beebe, Steven A. | ||
245 | 0 | |a Communication : | |
245 | 0 | |b principles for a lifetime | |
245 | 0 | |c Steven A. Beebe, Susan J. Beebe, Diana K. Ivy. | |
260 | |a Boston : | ||
260 | |b Pearson | ||
260 | |c 2016 | ||
520 | |a Communication: Principles for a Lifetime was designed to address the biggest challenge when teaching Introduction to Communication: how to present the variety of fundamental theory and skills without overwhelming learners. By organizing the text around five key principles of communication, authors Steven Beebe, Susan Beebe, and Diana Ivy help students to see the interplay among communication concepts, skills, and contexts. The sixth edition retains this successful five-principles framework, and adds updated content and a new learning architecture that better helps students build, and use, strong communication skills--in the course and beyond. | ||
650 | |a Communication,Truyền thông | ||
904 | |i Bằng | ||
980 | |a Trung tâm Học liệu Trường Đại học Cần Thơ |