Research methods for business : A skill-building approach
This book offers students practical perspectives on how research can be applied in real business situations. The seventh edition has been fully revised and updated to include cutting-edge examples and enriched pedagogical features designed to improve student learning outcomes. There is now an increa...
محفوظ في:
المؤلف الرئيسي: | |
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التنسيق: | كتاب |
اللغة: | Undetermined |
منشور في: |
Chichester
John Wiley & Sons Ltd.
2016
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الموضوعات: | |
الوسوم: |
إضافة وسم
لا توجد وسوم, كن أول من يضع وسما على هذه التسجيلة!
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Thư viện lưu trữ: | Trung tâm Học liệu Trường Đại học Cần Thơ |
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الملخص: | This book offers students practical perspectives on how research can be applied in real business situations. The seventh edition has been fully revised and updated to include cutting-edge examples and enriched pedagogical features designed to improve student learning outcomes. There is now an increased emphasis on the relationship between the scientific and the pragmatic approaches to research, while the key concepts are explored and applied to real-life research throughout the book. |
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