The end of competitive advantage : How to keep your strategy moving as fast as your business

This book serves as a new playbook for strategy, one based on updated assumptions about how the world works, and shows how some of the world’s most successful companies use this method to compete and win today.

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Detalhes bibliográficos
Autor principal: McGrath, Rita Gunther
Formato: Livro
Idioma:Undetermined
Publicado em: Boston, Massachusetts Harvard Business Review Press 2013
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