Groundswell :

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Groundswell : Winning in a world transformed by social technologies

Corporate executives struggle to harness the power of social technologies. Twitter, Facebook, blogs, YouTube are where customers discuss products and companies, write their own news, and find their own deals but how do you integrate these activities into your broader marketing efforts? It's an...

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书目详细资料
主要作者:	Li, Charlene
格式:	图书
语言:	Undetermined
出版:	Boston Harvard Business Review Press 2008
主题:	Mạng xã hội trực tuyến,Xã hội thông tin,Online social networks,Information society Khía cạnh kinh tế,Khía cạnh kinh tế,Economic aspects,Economic aspects
标签:	添加标签没有标签, 成为第一个标记此记录!

Thư viện lưu trữ:	Trung tâm Học liệu Trường Đại học Cần Thơ

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