The lean startup : How today's entrepreneurs use continuous innovation to create radically successful businesses

The Lean Startup approach fosters companies that are both more capital efficient and that leverage human creativity more effectively. Inspired by lessons from lean manufacturing, it relies on “validated learning,” rapid scientific experimentation, as well as a number of counter-intuitive practices...

पूर्ण विवरण

में बचाया:
ग्रंथसूची विवरण
मुख्य लेखक: Ries, Eric
स्वरूप: पुस्तक
भाषा:Undetermined
प्रकाशित: New York Crown Business 2011
विषय:
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Thư viện lưu trữ: Trung tâm Học liệu Trường Đại học Cần Thơ
विवरण
सारांश:The Lean Startup approach fosters companies that are both more capital efficient and that leverage human creativity more effectively. Inspired by lessons from lean manufacturing, it relies on “validated learning,” rapid scientific experimentation, as well as a number of counter-intuitive practices that shorten product development cycles, measure actual progress without resorting to vanity metrics, and learn what customers really want. It enables a company to shift directions with agility, altering plans inch by inch, minute by minute.