The essence of international business

A broad but economical coverage of all the key aspects of international business strategy, including reviews of the latest contributions to this field. Buzz-words and jargon are demystified within this book in order that the reader can quickly get to the heart of the matter. Examples form UK/Europe/...

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Detalles Bibliográficos
Autor principal: Taggart, James H .
Formato: Libro
Lenguaje:Undetermined
Publicado: New York Prentice-Hall 1993
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