Quản trị kênh marketing : Lý thuyết và thực tiễn

Những vấn đề cơ bản về quản trị kênh marketing, thực trạng và những vấn đề mới nảy sinh trong quản trị kênh marketing của doanh nghiệp Việt Nam. Tổ chức, quản lý hệ thống kênh marketing, hoạch định chính sách quản trị kinh doanh qua thực tế ở...

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Bibliographische Detailangaben
1. Verfasser:	Trương, Đình Chiến
Format:	Buch
Sprache:	Undetermined
Veröffentlicht:	Hà Nội Thống Kê 2001
Schlagworte:	marketing
Tags:	Tag hinzufügen Keine Tags, Fügen Sie den ersten Tag hinzu!

Thư viện lưu trữ:	Trung tâm Học liệu Trường Đại học Cần Thơ

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Quản trị kênh marketing : Lý thuyết và thực tiễn

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