International retailing

In recent years interest in international retailing has grown considerably as retailers' activities have become increasingly international. The first single-authored text to be published in this area of growing importance, International Retailing will be of particular value to students of retai...

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Detalhes bibliográficos
Autor principal: Alexander, Nicholas
Formato: Livro
Idioma:Undetermined
Publicado em: Oxford Blackwell Business 1997
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