The digital economy : promise and peril in the age of networked intelligence
A smart survival manual for companies marketing online services and products via the Internet and its World Wide Web, this entry in a crowded field is distinguished by a minimum of hype and a recognition that the global, interactive marketplace is a new business environment where old rules don'...
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| Main Author: | Tapscott, Don |
|---|---|
| Format: | Book |
| Language: | Undetermined |
| Published: |
New York
McGraw-Hill
1996
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| Institutions: | Trung tâm Học liệu Trường Đại học Cần Thơ |
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