Digital business : Concepts and strategy

This text is designed to provide students with the conceptual and practical knowledge they need to understand the implications of the Internet for business. It guides readers through the concepts, trends, and characteristics of doing business online, to provide them with the ability to develop and i...

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Detalhes bibliográficos
Autor principal: Coupey, Eloise
Formato: Livro
Idioma:Undetermined
Publicado em: Upper Saddle River, N.J. Pearson Prentice Hall 2005
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