Beyond "e" : 12 ways technology is transforming sales and marketing strategy /

Beyond "e" : 12 ways technology is transforming sales and marketing strategy /

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Bibliographic Details
Main Author: Diorio, Stephen G.
Format: Book (Paper)
Published: New York : McGraw-Hill, c2002.
Subjects:
Electronic commerce.
Information technology > Economic aspects.
Interactive marketing.
Internet marketing.
Marketing > Technological innovations.
Selling > Technological innovations.
Online Access:Table of contents
Publisher description
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Institutions: Thư viện Trường Đại học Đà Lạt
Description
Item Description:Includes index.
Physical Description:xxii, 323 p. : ill. ; 23 cm.
ISBN:0071376496 (hc. : alk. paper)

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