E-commerce business, technology, society

For the undergraduate and graduate e-commerce course in any business discipline. The market-leading text for E-commerce. This comprehensive, market-leading text emphasizes the three major driving forces behind E-commerce--technology change, business development, and social issues--to provide a coher...

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Bibliografski detalji
Glavni autor: Laudon, Kenneth C.
Daljnji autori: Kenneth C. Laudon; Carol Guercio Traver
Jezik:Undetermined
English
Izdano: Upper Saddle River, N.J. ; Harlow Pearson Education
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