Truyền thông : Lý thuyết và kỹ năng cơ bản

Nội dung sách trình bày quan niệm chung về truyền thông; truyền thông cá nhân; truyền thông nhóm; truyền thông đại chúng; một số lý thuyết truyền thông; chu trình truyền thông; lập kế hoạch truyền thông; quản trị truyền thông trong khủng hoảng....

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Bibliographic Details
Main Author:	Nguyễn Văn Dững (Chủ biên)
Other Authors:	Đỗ Thị Thu Hằng
Format:	Book
Language:	Vietnamese
Published:	H. Thông tin và Truyền thông 2023
Subjects:	Truyền thông đa phương tiện
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Institutions:	Thư viện Trường Đại học Nam Cần Thơ

Description
Summary:	Nội dung sách trình bày quan niệm chung về truyền thông; truyền thông cá nhân; truyền thông nhóm; truyền thông đại chúng; một số lý thuyết truyền thông; chu trình truyền thông; lập kế hoạch truyền thông; quản trị truyền thông trong khủng hoảng.
Item Description:	ĐTTS ghi: Học viện Báo chí và Tuyên truyền
Physical Description:	369 tr. Minh hoạ 21 cm
ISBN:	9786048085575

Truyền thông : Lý thuyết và kỹ năng cơ bản

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