Marketing the core
Includes bibliographical references (p. 447-467) and indexes.
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| Main Author: | Kerin, Roger A |
|---|---|
| Other Authors: | Hartley, Steven William |
| Format: | Book |
| Language: | Undetermined |
| Published: |
Boston
McGraw-Hill Irwin
2009
|
| Subjects: | |
| Online Access: | http://lrc.tdmu.edu.vn/opac/search/detail.asp?aID=2&ID=16079 |
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| Institutions: | Trung tâm Học liệu Trường Đại học Thủ Dầu Một |
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