Thung lũng silicon - những bí mật marketing chưa từng được tiết lộ

Đưa ra tranh luận những vấn đề còn bỏ ngỏ, đồng thời trình bày chi tiết lý thuyết về marketing các sản phẩm công nghệ cao thông qua nhiều ví dụ thực tiễn từ các nhà sản xuất đồ công nghệ cao như HP, Apple, Pyramid,......

Disgrifiad llawn

Wedi'i Gadw mewn:

Manylion Llyfryddiaeth
Prif Awdur:	Moore, Geoffrey A
Awduron Eraill:	Nguyễn, Hồng
Fformat:	Llyfr
Iaith:	Undetermined
Cyhoeddwyd:	H. Bách khoa 2013
Pynciau:	Tiếp thị > Công nghệ cao; Marketing
Mynediad Ar-lein:	http://lrc.tdmu.edu.vn/opac/search/detail.asp?aID=2&ID=19901
Tagiau:	Ychwanegu Tag Dim Tagiau, Byddwch y cyntaf i dagio'r cofnod hwn!

Thư viện lưu trữ:	Trung tâm Học liệu Trường Đại học Thủ Dầu Một


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260			\|a H.
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Thung lũng silicon - những bí mật marketing chưa từng được tiết lộ

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