Fundamentals of Global Strategy A Business Model Approach
Ebook from IG Library ; The globalization of the competitive landscape has forced companies to fundamentally rethink their strategies. Whereas once only a few industries such as oil could be labeled truly global, today many—from pharmaceuticals to aircraft to computers—have become global in sc...
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| Định dạng: | Sách |
| Ngôn ngữ: | Undetermined |
| Được phát hành: |
Business Expert Press
2010
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| Những chủ đề: | |
| Truy cập trực tuyến: | http://lrc.tdmu.edu.vn/opac/search/detail.asp?aID=2&ID=38181 |
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| Thư viện lưu trữ: | Trung tâm Học liệu Trường Đại học Thủ Dầu Một |
|---|
| LEADER | 01221nam a2200193Ia 4500 | ||
|---|---|---|---|
| 001 | TDMU_38181 | ||
| 008 | 210410s9999 xx 000 0 und d | ||
| 082 | |a 204.4 | ||
| 100 | |a De Kluyver, Cornelis A | ||
| 245 | 0 | |a Fundamentals of Global Strategy | |
| 245 | 2 | |b A Business Model Approach | |
| 245 | 0 | |c Cornelis A. De Kluyver | |
| 260 | |b Business Expert Press | ||
| 260 | |c 2010 | ||
| 300 | |a 272Pages | ||
| 520 | |a Ebook from IG Library ; The globalization of the competitive landscape has forced companies to fundamentally rethink their strategies. Whereas once only a few industries such as oil could be labeled truly global, today many—from pharmaceuticals to aircraft to computers—have become global in scale and scope. As a consequence, creating a global competitive advantage has become a key strategic issue for many companies. Crafting a global strategy requires making decisions about which strategy elements can and should be globalized and to what extent. | ||
| 650 | |a Strategic Management; Quản lý chiến lược; Toàn cầu hóa | ||
| 856 | |u http://lrc.tdmu.edu.vn/opac/search/detail.asp?aID=2&ID=38181 | ||
| 980 | |a Trung tâm Học liệu Trường Đại học Thủ Dầu Một | ||