Innovative Pricing Strategies to Increase Profits

Ebook from IG Library ; According to the economic theory of the firm, businesses strive to determine the single price that maximizes profits. In fact, many firms can extract more revenue and increase profits with pricing strategies that are far more innovative than the single-price strategy. However...

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Κύριος συγγραφέας: Marburger, Daniel
Μορφή: Βιβλίο
Γλώσσα:Undetermined
Έκδοση: Business Expert Press 2012
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Διαθέσιμο Online:http://lrc.tdmu.edu.vn/opac/search/detail.asp?aID=2&ID=38369
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Περιγραφή
Περίληψη:Ebook from IG Library ; According to the economic theory of the firm, businesses strive to determine the single price that maximizes profits. In fact, many firms can extract more revenue and increase profits with pricing strategies that are far more innovative than the single-price strategy. However, in the world of pricing, there is no “one size fits all” strategy.
Φυσική περιγραφή:154Pages