Marketing trong quản trị kinh doanh /

Cuốn sách nhấn mạnh vào tính logic của quản trị Marketting có liên quan tới các chiến lược, sách lược đối với các hoàn cảnh cạnh tranh trên thị trường. Ý niệm về marketing có hiệu quả được chú trọng xuyên suốt cuốn sách để người đọc nha...

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Bibliographic Details
Main Author:	Trương Đình Chiến
Other Authors:	Tăng Văn Bến
Format:	Book
Language:	Vietnamese
Published:	H. : Thống kê , 1998
Edition:	In lần thứ 1
Subjects:	Quản trị kinh doanh Quản trị kinh doanh > Marketing
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Institutions:	Thư viện Trường CĐ Kỹ Thuật Cao Thắng

Marketing trong quản trị kinh doanh /

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