Maketing research /

There are several approaches to teaching marketing research. You could present the big picture and context first, and then break down the overall process into its parts. Or, you could start with techniques and build each into a phase of the overall process until at the end the overview is known. Thi...

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書目詳細資料
主要作者: Cooper Donald R
其他作者: Schindler Pamela S
格式: 圖書
語言:Vietnamese
出版: American : McGraw -Hill , 2005
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Thư viện lưu trữ: Thư viện Trường CĐ Kỹ Thuật Cao Thắng