Strategic Mângement : Creating competitive advantages /
Strategic Management: Creating Competitive Advantages, Fifth Edition, by the prestigious authors Dess/Lumpkin/Eisner provide solid treatment of traditional topics in strategic management as well as thorough coverage of contemporary topics such as digital & internet strategies, innovation & c...
में बचाया:
| मुख्य लेखक: | |
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| अन्य लेखक: | , |
| स्वरूप: | पुस्तक |
| भाषा: | Vietnamese |
| प्रकाशित: |
American :
MC Graw Hill ,
2010
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| संस्करण: | Tái bản lần thứ 5 |
| विषय: | |
| टैग : |
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| Thư viện lưu trữ: | Thư viện Trường CĐ Kỹ Thuật Cao Thắng |
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| सारांश: | Strategic Management: Creating Competitive Advantages, Fifth Edition, by the prestigious authors Dess/Lumpkin/Eisner provide solid treatment of traditional topics in strategic management as well as thorough coverage of contemporary topics such as digital & internet strategies, innovation & corporate entrepreneurship, knowledge management, and intellectual assets. The text is rounded off by rich, relevant, and teachable cases. This text’s accessible writing style and wealth of new and updated illustrations, which clarify the most difficult topics, make this text the best resource for your students. |
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| भौतिक वर्णन: | 501tr. ; 23 cm |
| आईएसबीएन: | 9780077246266 |