Real options Managing strategic investment in an uncertain world
Martha Amram and Nalin Kulatilaka suggest a smarter new way to think about strategic investments in terms of real options. By applying options thinking--the concept behind the recent Nobel Prize-winning work on financial options--to the evaluation of nonfinancial assets, this innovative approach bri...
Đã lưu trong:
| 主要作者: | |
|---|---|
| 其他作者: | |
| 语言: | Undetermined English |
| 出版: |
Boston, Mass.
Harvard Business School Press
1999
|
| 主题: | |
| 标签: |
添加标签
没有标签, 成为第一个标记此记录!
|
| Thư viện lưu trữ: | Trung tâm Học liệu Trường Đại học Trà Vinh |
|---|