International business communication

This book provides an introduction to the theory and practice of intercultural business communication. It offers surveys of some key cultural dimensions as well as case studies

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Bibliografiska uppgifter
Huvudupphovsman: Gibson, Robert
Övriga upphovsmän: Robert Gibson
Språk:Undetermined
English
Publicerad: New York, NY HarperCollins 2002
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Thư viện lưu trữ: Trung tâm Học liệu Trường Đại học Trà Vinh
Beskrivning
Sammanfattning:This book provides an introduction to the theory and practice of intercultural business communication. It offers surveys of some key cultural dimensions as well as case studies
Fysisk beskrivning:xvii, 111 p.
ill
24 cm
ISBN:0673460916
978-0673460912