Sun Tzu and the art of business six strategic principles for managers

Here are really two books in one: McNeilly's synthesis of Sun Tzu's ideas into six strategic principles for the business executive, plus the entire text of Samuel B. Griffith's popular translation of The Art of War. Within, McNeilly explains how to gain market share without inciting c...

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Auteur principal: McNeilly, Mark
Autres auteurs: Mark McNeilly
Langue:Undetermined
English
Publié: New York Oxford University Press 1996
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Thư viện lưu trữ: Trung tâm Học liệu Trường Đại học Trà Vinh