Managerial economics a problem solving approach
This breakthrough text shows MBA's how to use economics to solve business problems. Succinct, faced paced, and challenging, students should be able to read the book from cover to cover and come away with a good understanding of how to diagnose business problems, and then fix them. With a lively...
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Tác giả chính: | |
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Tác giả khác: | |
Ngôn ngữ: | Undetermined English |
Được phát hành: |
Mason, OH
Thomsom South-Western
2008
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Những chủ đề: | |
Các nhãn: |
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Thư viện lưu trữ: | Trung tâm Học liệu Trường Đại học Trà Vinh |
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Tóm tắt: | This breakthrough text shows MBA's how to use economics to solve business problems. Succinct, faced paced, and challenging, students should be able to read the book from cover to cover and come away with a good understanding of how to diagnose business problems, and then fix them. With a lively, interactive approach, MANAGERIAL ECONOMICS focuses on the kinds of decisions managers face on a daily bases, making it an excellent resource for students pursuing business -- rather than academic -- careers. "Managerial Economics: A Problem Solving Approach is a breath of fresh air. After having taught managerial economics for 20 years, I became dissatisfied with texts that confront students with graphs, economic principles only loosely connntected to business problems, and tedious calculations. I wanted a text that really helps students to see how economic principles could help them solve business problems |
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Mô tả vật lý: | xii, 308 p. ill. 25 cm |
số ISBN: | 0324359810 978-0324359817 |