Managerial economics a problem solving approach

This breakthrough text shows MBA's how to use economics to solve business problems. Succinct, faced paced, and challenging, students should be able to read the book from cover to cover and come away with a good understanding of how to diagnose business problems, and then fix them. With a lively...

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Tác giả chính: Luke M. Froeb
Tác giả khác: Luke M. Froeb; Brian T. McCann
Ngôn ngữ:Undetermined
English
Được phát hành: Mason, OH Thomsom South-Western 2008
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Các nhãn: Thêm thẻ
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Thư viện lưu trữ: Trung tâm Học liệu Trường Đại học Trà Vinh
LEADER 01625nam a2200277Ia 4500
001 TVU_13774
008 210423s9999 xx 000 0 und d
020 |a 0324359810 
020 |a 978-0324359817 
041 |a eng 
082 |a 338.507246 
082 |b L510 
100 |a Luke M. Froeb 
245 0 |a Managerial economics 
245 2 |b a problem solving approach 
245 0 |c Luke M. Froeb, Brian T. McCann 
260 |a Mason, OH 
260 |b Thomsom South-Western 
260 |c 2008 
300 |a xii, 308 p. 
300 |b ill. 
300 |c 25 cm 
520 |a This breakthrough text shows MBA's how to use economics to solve business problems. Succinct, faced paced, and challenging, students should be able to read the book from cover to cover and come away with a good understanding of how to diagnose business problems, and then fix them. With a lively, interactive approach, MANAGERIAL ECONOMICS focuses on the kinds of decisions managers face on a daily bases, making it an excellent resource for students pursuing business -- rather than academic -- careers. "Managerial Economics: A Problem Solving Approach is a breath of fresh air. After having taught managerial economics for 20 years, I became dissatisfied with texts that confront students with graphs, economic principles only loosely connntected to business problems, and tedious calculations. I wanted a text that really helps students to see how economic principles could help them solve business problems 
650 |a Managerial economics 
700 |a Luke M. Froeb; Brian T. McCann 
980 |a Trung tâm Học liệu Trường Đại học Trà Vinh