Marketing on a budget

A direct working manual to maximize useful practical tips and hints. Explaining ways to save money on buying in marketing information or expertise, this text also demonstrates many of the skills that companies with higher budgets would farm out. It includes anecdotes and examples which draw on the e...

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Bibliografiske detaljer
Hovedforfatter: Ros Jay
Sprog:Undetermined
English
Udgivet: London,Boston International Thomson Pub. Europe 1998
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