Marketing on a budget
A direct working manual to maximize useful practical tips and hints. Explaining ways to save money on buying in marketing information or expertise, this text also demonstrates many of the skills that companies with higher budgets would farm out. It includes anecdotes and examples which draw on the e...
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| Autor principal: | |
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| Idioma: | Undetermined English |
| Publicado em: |
London,Boston
International Thomson Pub. Europe
1998
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| Assuntos: | |
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| Thư viện lưu trữ: | Trung tâm Học liệu Trường Đại học Trà Vinh |
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| Resumo: | A direct working manual to maximize useful practical tips and hints. Explaining ways to save money on buying in marketing information or expertise, this text also demonstrates many of the skills that companies with higher budgets would farm out. It includes anecdotes and examples which draw on the experience of people who have achieved successthrough low budget marketing themselves |
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| Descrição Física: | viii, 216 p. 25 cm + |
| ISBN: | 1861521464 9781861521460 |