The a practical approach to planning and marketing

The authors begin by offering a concise account of the changing nature of tourism and its impacts, and then proceed to explain aspects of planning and marketing that are designed to get the best out of tourism without destroying the destination. Key elements of the book include: organization and dev...

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Dades bibliogràfiques
Autor principal: Godfrey, Kerry
Altres autors: Kerry Godfrey; Jackie Clarke
Idioma:Undetermined
English
Publicat: London Continuum 2000
Matèries:
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Thư viện lưu trữ: Trung tâm Học liệu Trường Đại học Trà Vinh