Business in context an introduction to business and its environment

Business in Context 4e provides an introduction to the business environment and the key functions of business placed within a managerial, organizational and environmental context. Offering a dynamic and contemporary global perspective on business, key issues are debated and supported by practical ca...

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Detalhes bibliográficos
Autor principal: Needle, David
Outros Autores: David Needle
Idioma:Undetermined
English
Publicado em: London,New York Chapman & Hall 2009
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Thư viện lưu trữ: Trung tâm Học liệu Trường Đại học Trà Vinh
Descrição
Resumo:Business in Context 4e provides an introduction to the business environment and the key functions of business placed within a managerial, organizational and environmental context. Offering a dynamic and contemporary global perspective on business, key issues are debated and supported by practical cases from well-known international companies. The latest edition of David NeedleÂ's best-selling functional business environment text has been thoroughly revised and rewritten, with expanded coverage of management, new chapters on globalization and ethics, new cases, improved pedagogy and text design, and increased web support for the reader
Descrição Física:xviii, 646 p.
25 cm
ISBN:0412484102
9781861529923