Crafting and executing strategy the quest for competitive advantage : concepts and cases

Thompson, Strickland and Gambles', CRAFTING AND EXECUTING STRATEGY, 16e presents the latest research findings from the literature and cutting-edge strategic practices of companies have been incorporated to keep step with both theory and practice. The chapter content continues to be solidly main...

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Detalhes bibliográficos
Autor principal: Thompson, Arthur A.
Outros Autores: Arthur A. Thompson; Jr.; A.J. Strickland III; John E. Gamble
Idioma:Undetermined
English
Publicado em: Boston McGraw-Hill/Irwin 2008
Assuntos:
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Thư viện lưu trữ: Trung tâm Học liệu Trường Đại học Trà Vinh
Descrição
Resumo:Thompson, Strickland and Gambles', CRAFTING AND EXECUTING STRATEGY, 16e presents the latest research findings from the literature and cutting-edge strategic practices of companies have been incorporated to keep step with both theory and practice. The chapter content continues to be solidly mainstream and balanced, mirroring both the best academic thinking and the pragmatism of real-world strategic management
Descrição Física:1 v. (various pagings)
ill. (chiefly col.), col. map
27 cm
Bibliografia:Includes bibliographical references and indexes
ISBN:0073381241
9780073381244