Crafting and executing strategy the quest for competitive advantage : concepts and cases
Thompson, Strickland and Gambles', CRAFTING AND EXECUTING STRATEGY, 16e presents the latest research findings from the literature and cutting-edge strategic practices of companies have been incorporated to keep step with both theory and practice. The chapter content continues to be solidly main...
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| Κύριος συγγραφέας: | |
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| Γλώσσα: | Undetermined English |
| Έκδοση: |
Boston
McGraw-Hill/Irwin
2008
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| Thư viện lưu trữ: | Trung tâm Học liệu Trường Đại học Trà Vinh |
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| Περίληψη: | Thompson, Strickland and Gambles', CRAFTING AND EXECUTING STRATEGY, 16e presents the latest research findings from the literature and cutting-edge strategic practices of companies have been incorporated to keep step with both theory and practice. The chapter content continues to be solidly mainstream and balanced, mirroring both the best academic thinking and the pragmatism of real-world strategic management |
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| Φυσική περιγραφή: | 1 v. (various pagings) ill. (chiefly col.), col. map 27 cm |
| Βιβλιογραφία: | Includes bibliographical references and indexes |
| ISBN: | 0073381241 9780073381244 |