Harvard business review on green business strategy

Just a decade ago, the term "green building strategy" evoked visions of fringe environmentalism and a high cost for minimal good. More recently, there's been a large shift in perception, an awakening of social consciousness, and a realization that a strategy good for the world can als...

وصف كامل

محفوظ في:
التفاصيل البيبلوغرافية
اللغة:Undetermined
English
منشور في: Boston Harvard Business School Pub. 2007
الموضوعات:
الوسوم: إضافة وسم
لا توجد وسوم, كن أول من يضع وسما على هذه التسجيلة!
Thư viện lưu trữ: Trung tâm Học liệu Trường Đại học Trà Vinh
الوصف
الملخص:Just a decade ago, the term "green building strategy" evoked visions of fringe environmentalism and a high cost for minimal good. More recently, there's been a large shift in perception, an awakening of social consciousness, and a realization that a strategy good for the world can also be good for your bottom line. Green Business Strategy is no longer an option; the future depends on it. This collection of HBR articles gets to the heart of why you should and must put a socially-responsible strategy at the top of your CEO's agenda
وصف مادي:vii, 213 p.
ill.
21 cm
بيبلوغرافيا:Includes bibliographical references and index
ردمك:1422121089
9781422121085