Harvard business review on green business strategy

Just a decade ago, the term "green building strategy" evoked visions of fringe environmentalism and a high cost for minimal good. More recently, there's been a large shift in perception, an awakening of social consciousness, and a realization that a strategy good for the world can als...

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Ngôn ngữ:Undetermined
English
Được phát hành: Boston Harvard Business School Pub. 2007
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Thư viện lưu trữ: Trung tâm Học liệu Trường Đại học Trà Vinh
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020 |a 1422121089 
020 |a 9781422121085 
041 |a eng 
082 |a 658.4083 
082 |b H109 
245 0 |a Harvard business review on green business strategy 
260 |a Boston 
260 |b Harvard Business School Pub. 
260 |c 2007 
300 |a vii, 213 p. 
300 |b ill. 
300 |c 21 cm 
504 |a Includes bibliographical references and index 
520 |a Just a decade ago, the term "green building strategy" evoked visions of fringe environmentalism and a high cost for minimal good. More recently, there's been a large shift in perception, an awakening of social consciousness, and a realization that a strategy good for the world can also be good for your bottom line. Green Business Strategy is no longer an option; the future depends on it. This collection of HBR articles gets to the heart of why you should and must put a socially-responsible strategy at the top of your CEO's agenda 
650 |a Industrial management; Business enterprises; Social responsibility of business 
980 |a Trung tâm Học liệu Trường Đại học Trà Vinh