Social data analytics collaboration for the enterprise
Social Data Analytics is the first practical guide for professionals who want to employ social data for analytics and business intelligence (BI). This book provides a comprehensive overview of the technologies and platforms and shows you how to access and analyze the data. You'll explore the fi...
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| Idioma: | Undetermined English |
| Publicado em: |
Waltham, MA
Elsevier
2014
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| Thư viện lưu trữ: | Trung tâm Học liệu Trường Đại học Trà Vinh |
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| Resumo: | Social Data Analytics is the first practical guide for professionals who want to employ social data for analytics and business intelligence (BI). This book provides a comprehensive overview of the technologies and platforms and shows you how to access and analyze the data. You'll explore the five major types of social data and learn from cases and platform examples to help you make the most of sentiment, behavioral, social graph, location, and rich media data. A four-step approach to the social BI process will help you access, evaluate, collaborate, and share social data with ease |
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| Descrição Física: | xv, 142 p. ill. 24 cm |
| Bibliografia: | Included index |
| ISBN: | 0123971861 9780123971869 |