Social data analytics collaboration for the enterprise

Social Data Analytics is the first practical guide for professionals who want to employ social data for analytics and business intelligence (BI). This book provides a comprehensive overview of the technologies and platforms and shows you how to access and analyze the data. You'll explore the fi...

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Glavni avtor: Krishnan, Krish
Drugi avtorji: Krish Krishnan; Shawn P. Rogers
Jezik:Undetermined
English
Izdano: Waltham, MA Elsevier 2014
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Thư viện lưu trữ: Trung tâm Học liệu Trường Đại học Trà Vinh
Opis
Izvleček:Social Data Analytics is the first practical guide for professionals who want to employ social data for analytics and business intelligence (BI). This book provides a comprehensive overview of the technologies and platforms and shows you how to access and analyze the data. You'll explore the five major types of social data and learn from cases and platform examples to help you make the most of sentiment, behavioral, social graph, location, and rich media data. A four-step approach to the social BI process will help you access, evaluate, collaborate, and share social data with ease
Fizični opis:xv, 142 p.
ill.
24 cm
Bibliografija:Included index
ISBN:0123971861
9780123971869