Social data analytics collaboration for the enterprise
Social Data Analytics is the first practical guide for professionals who want to employ social data for analytics and business intelligence (BI). This book provides a comprehensive overview of the technologies and platforms and shows you how to access and analyze the data. You'll explore the fi...
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Tác giả chính: | |
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Tác giả khác: | |
Ngôn ngữ: | Undetermined English |
Được phát hành: |
Waltham, MA
Elsevier
2014
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Những chủ đề: | |
Các nhãn: |
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Thư viện lưu trữ: | Trung tâm Học liệu Trường Đại học Trà Vinh |
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LEADER | 01362nam a2200289Ia 4500 | ||
---|---|---|---|
001 | TVU_20690 | ||
008 | 210423s9999 xx 000 0 und d | ||
020 | |a 0123971861 | ||
020 | |a 9780123971869 | ||
041 | |a eng | ||
082 | |a 658.872 | ||
082 | |b K313 | ||
100 | |a Krishnan, Krish | ||
245 | 0 | |a Social data analytics | |
245 | 0 | |b collaboration for the enterprise | |
245 | 0 | |c Krish Krishnan, Shawn P. Rogers | |
260 | |a Waltham, MA | ||
260 | |b Elsevier | ||
260 | |c 2014 | ||
300 | |a xv, 142 p. | ||
300 | |b ill. | ||
300 | |c 24 cm | ||
504 | |a Included index | ||
520 | |a Social Data Analytics is the first practical guide for professionals who want to employ social data for analytics and business intelligence (BI). This book provides a comprehensive overview of the technologies and platforms and shows you how to access and analyze the data. You'll explore the five major types of social data and learn from cases and platform examples to help you make the most of sentiment, behavioral, social graph, location, and rich media data. A four-step approach to the social BI process will help you access, evaluate, collaborate, and share social data with ease | ||
650 | |a Business intelligence; Social media; Internet marketing | ||
700 | |a Krish Krishnan; Shawn P. Rogers | ||
980 | |a Trung tâm Học liệu Trường Đại học Trà Vinh |