China catalyst powering global growth by reaching the fastest growing consumer markets in the world
To drive the next round of global growth, companies will need to transition their operations and focus to one that serves the Chinese consumer. China Catalyst examines in-depth the transition currently underway in China from an export-led economic machine to a consumer-driven market. It outlines the...
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| Langue: | Undetermined English |
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Hoboken, New Jersey
John Wiley & Sons, Inc.
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| Thư viện lưu trữ: | Trung tâm Học liệu Trường Đại học Trà Vinh |
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| Résumé: | To drive the next round of global growth, companies will need to transition their operations and focus to one that serves the Chinese consumer. China Catalyst examines in-depth the transition currently underway in China from an export-led economic machine to a consumer-driven market. It outlines the economic imperative proving that greater consumer reach in China is a requirement in today's globally competitive market. China Catalyst also provides analysis that segments the market, helping you understand the hotbeds of emerging consumer demand helping prioritize your company's growth expansion in the market |
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| Description matérielle: | xiv, 176 p. ill., maps 25 cm |
| Bibliographie: | Includes bibliographical references and index |
| ISBN: | 1118411293 9781118411292 |