Online community management for dummies
Online community management is a growing profession and companies are investing in online communities in order to gain consumer insights into products and to test new products. An effective and dedicated community manager is essential to engage and manage a successful online consumer community. This...
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| Tác giả chính: | |
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| Tác giả khác: | |
| Ngôn ngữ: | Undetermined English |
| Được phát hành: |
Hoboken, N.J.,Chichester
Wiley,John Wiley [distributor]
2011
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| Những chủ đề: | |
| Các nhãn: |
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| Thư viện lưu trữ: | Trung tâm Học liệu Trường Đại học Trà Vinh |
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| LEADER | 01228nam a2200265Ia 4500 | ||
|---|---|---|---|
| 001 | TVU_27207 | ||
| 008 | 210423s9999 xx 000 0 und d | ||
| 020 | |a 1118099176 | ||
| 020 | |a 9781118099179 | ||
| 041 | |a eng | ||
| 082 | |a 658.872 | ||
| 082 | |b N576 | ||
| 100 | |a Ng, Deborah | ||
| 245 | 0 | |a Online community management for dummies | |
| 245 | 0 | |c Deborah Ng | |
| 260 | |a Hoboken, N.J.,Chichester | ||
| 260 | |b Wiley,John Wiley [distributor] | ||
| 260 | |c 2011 | ||
| 300 | |a xviii, 314 p. | ||
| 300 | |b ill. | ||
| 300 | |c 24 cm | ||
| 520 | |a Online community management is a growing profession and companies are investing in online communities in order to gain consumer insights into products and to test new products. An effective and dedicated community manager is essential to engage and manage a successful online consumer community. This straightforward-but-fun guide shows you how to effectively manage, grow, and communicate with your online community. Clear coverage shares tips for dealing with customers and fans through Twitter, Facebook, forums, and blogs | ||
| 650 | |a Internet marketing; Online social networks; Marketing | ||
| 700 | |a Deborah Ng | ||
| 980 | |a Trung tâm Học liệu Trường Đại học Trà Vinh | ||