Big Brands Versus Small Brands: Matching and Demand Analyses
Chapter 1: Introduction; Chapter 2: Consumer behaviour and pattern of brand choice; Chapter 3: Behaviour analysis; ...
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| Langue: | eng |
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Marketing & Strategy Section of Cardiff Business School, Cardiff University
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| Accès en ligne: | https://dlib.udn.vn/module/chi-tiet-sach?RecordID=2985 |
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https:--dlib.udn.vn-module-chi-tiet-sach?RecordID=29852025-04-21T00:00:00ZBui Huynh NguyenBig Brands Versus Small Brands: Matching and Demand AnalysesĐối sánh giữa thương hiệu lớn và nhỏ dựa trên phân tích nhu cầu và mối quan hệMarketing & Strategy Section of Cardiff Business School, Cardiff UniversityChapter 1: Introduction; Chapter 2: Consumer behaviour and pattern of brand choice; Chapter 3: Behaviour analysis; ...engUniversity of Economics - The University of Dananghttps://dlib.udn.vn/module/chi-tiet-sach?RecordID=2985 |
| institution |
Trung tâm Công nghệ thông tin và Học liệu số, Đại học Đà Nẵng |
| collection |
DSpace |
| language |
eng |
| description |
Chapter 1: Introduction; Chapter 2: Consumer behaviour and pattern of brand choice; Chapter 3: Behaviour analysis; ... |
| author |
Bui Huynh Nguyen |
| spellingShingle |
Bui Huynh Nguyen Big Brands Versus Small Brands: Matching and Demand Analyses |
| author_facet |
Bui Huynh Nguyen |
| author_sort |
Bui Huynh Nguyen |
| title |
Big Brands Versus Small Brands: Matching and Demand Analyses |
| title_short |
Big Brands Versus Small Brands: Matching and Demand Analyses |
| title_full |
Big Brands Versus Small Brands: Matching and Demand Analyses |
| title_fullStr |
Big Brands Versus Small Brands: Matching and Demand Analyses |
| title_full_unstemmed |
Big Brands Versus Small Brands: Matching and Demand Analyses |
| title_sort |
big brands versus small brands: matching and demand analyses |
| publisher |
Marketing & Strategy Section of Cardiff Business School, Cardiff University |
| url |
https://dlib.udn.vn/module/chi-tiet-sach?RecordID=2985 |
| _version_ |
1848657571274031104 |