AN INVESTIGATION INTO THE STRUCTURAL AND SEMANTIC FEATURES OF SENTENCE TYPES IN ENGLISH AND VIETNAMESE DETERGENT PRODUCT ADVERTISEMENTS DISCOURSE
This study aimed at conducting an investigation on structural and semantic features of sentence types in English and Vietnamese detergent advertisements. Therefore, it analyzed, compared and contrasted the differences and similarities in detergent products advertisements in English and Vietn...
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| Format: | Thesis |
| Idioma: | English |
| Publicat: |
Trường Đại học Ngoại ngữ, Đại học Đà Nẵng
2025
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| Accés en línia: | https://data.ufl.udn.vn/handle/UFL/1790 |
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| Thư viện lưu trữ: | Trường Đại học Ngoại ngữ - Đại học Đà Nẵng |
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| Sumari: | This study aimed at conducting an investigation on structural and
semantic features of sentence types in English and Vietnamese detergent
advertisements. Therefore, it analyzed, compared and contrasted the
differences and similarities in detergent products advertisements in English
and Vietnamese in terms of structural and semantic features. The data for
analysis in this thesis were 200 samples of advertisement for detergent
products advertisements in the the UK and in Vietnam.
Regarding structural features, this thesis focused on simple, complex,
compound, compound-complex and inverterted sentence as well. For
semactic features, four types were examined: declarative, imperative,
interrogative and exclamatory sentence. With each area, this thesis analysed
EDPAs and VDPAs and then found out the similarities as well as differences
in both languages.
Based on the findings, the thesis gave out some implications and
suggestions for teaching and learning in both languages. It is hoped that the
result of the thesis is a useful reference to those who are interested in sentence
types used in detergent product advertisements. As a result, producers can use
types of sentence to make their products more attractive and customers will
understand more about the products so that they can have the most suitable
choice. |
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