AN INVESTIGATION INTO ADVERTISING SLOGANS IN ENGLISH AND VIETNAMESE
The study is implemented with the aims of finding the similarities and differences of English and Vietnamese advertising slogans in terms of lexical, syntactic and stylistic features. Besides, this study is believed to partly contribute in order to help Vietnamese learners get better understandings...
Bewaard in:
| Andere auteurs: | |
|---|---|
| Formaat: | Bài viết |
| Taal: | Vietnamese |
| Gepubliceerd in: |
Trường Đại học Ngoại ngữ, Đại học Đà Nẵng
2025
|
| Online toegang: | https://data.ufl.udn.vn/handle/UFL/1909 |
| Tags: |
Voeg label toe
Geen labels, Wees de eerste die dit record labelt!
|
| Thư viện lưu trữ: | Trường Đại học Ngoại ngữ - Đại học Đà Nẵng |
|---|
| id |
oai:data.ufl.udn.vn:UFL-1909 |
|---|---|
| record_format |
dspace |
| spelling |
oai:data.ufl.udn.vn:UFL-19092025-03-19T07:03:17Z AN INVESTIGATION INTO ADVERTISING SLOGANS IN ENGLISH AND VIETNAMESE LVTHSI2012-8220201-280 Ph.D. Lê Tấn Thi The study is implemented with the aims of finding the similarities and differences of English and Vietnamese advertising slogans in terms of lexical, syntactic and stylistic features. Besides, this study is believed to partly contribute in order to help Vietnamese learners get better understandings of the linguistic features of advertising slogans. To some extent, the research will enable them to write a successful advertising slogan, manifesting completely the culture of their business. 2025-03-19T07:03:12Z 2025-03-19T07:03:12Z 2012-05-30 Working Paper https://data.ufl.udn.vn/handle/UFL/1909 vi application/msword Trường Đại học Ngoại ngữ, Đại học Đà Nẵng |
| institution |
Trường Đại học Ngoại ngữ - Đại học Đà Nẵng |
| collection |
DSpace |
| language |
Vietnamese |
| description |
The study is implemented with the aims of finding the similarities and differences of English and Vietnamese advertising slogans in terms of lexical, syntactic and stylistic features. Besides, this study is believed to partly contribute in order to help Vietnamese learners get better understandings of the linguistic features of advertising slogans. To some extent, the research will enable them to write a successful advertising slogan, manifesting completely the culture of their business. |
| author2 |
Ph.D. Lê Tấn Thi |
| author_facet |
Ph.D. Lê Tấn Thi |
| format |
Working Paper |
| title |
AN INVESTIGATION INTO ADVERTISING SLOGANS
IN ENGLISH AND VIETNAMESE |
| spellingShingle |
AN INVESTIGATION INTO ADVERTISING SLOGANS
IN ENGLISH AND VIETNAMESE |
| title_short |
AN INVESTIGATION INTO ADVERTISING SLOGANS
IN ENGLISH AND VIETNAMESE |
| title_full |
AN INVESTIGATION INTO ADVERTISING SLOGANS
IN ENGLISH AND VIETNAMESE |
| title_fullStr |
AN INVESTIGATION INTO ADVERTISING SLOGANS
IN ENGLISH AND VIETNAMESE |
| title_full_unstemmed |
AN INVESTIGATION INTO ADVERTISING SLOGANS
IN ENGLISH AND VIETNAMESE |
| title_sort |
investigation into advertising slogans
in english and vietnamese |
| publisher |
Trường Đại học Ngoại ngữ, Đại học Đà Nẵng |
| publishDate |
2025 |
| url |
https://data.ufl.udn.vn/handle/UFL/1909 |
| _version_ |
1848488788239581184 |