Segmentation of ethnic tourists and their interaction outcomes with hosts in the Central Highlands, Vietnam

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Segmentation of ethnic tourists and their interaction outcomes with hosts in the Central Highlands, Vietnam

Emphasizing interactions with ethnic minority hosts, this paper segments domestic tourists visiting Vietnam’s Central Highlands based on their travel motivation. Three PERSONAS summarize profiles of Explorers, Seekers, and Enjoyers based on their socio-demographic and...

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Bibliografski detalji
Glavni autori:	Nguyễn, Thị Thanh Kiều (Calla), Laurie Murphy, Tingzhen Chen
Format:	Journal article
Jezik:	English
Izdano:	2024
Teme:	Ethnic Tourists Host-tourist Interaction Outcomes Personas Segmentation Vietnam’s Central Highlands
Online pristup:	https://scholar.dlu.edu.vn/handle/123456789/3617
Oznake:	Dodaj oznaku Bez oznaka, Budi prvi tko označuje ovaj zapis!

Thư viện lưu trữ:	Thư viện Trường Đại học Đà Lạt

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