Measuring Electronic Word-of-Mouth Effectiveness. 1st ed. 2017

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Chi tiết về thư mục
Tác giả chính: Weitzl, Wolfgang
Định dạng: Sách
Ngôn ngữ:English
Được phát hành: Springer Fachmedien Wiesbaden 2020
Những chủ đề:
Truy cập trực tuyến:http://doi.org/10.1007/978-3-658-15889-7
https://scholar.dlu.edu.vn/thuvienso/handle/DLU123456789/101766
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spelling oai:scholar.dlu.edu.vn:DLU123456789-1017662023-10-06T22:42:21Z Measuring Electronic Word-of-Mouth Effectiveness. 1st ed. 2017 Weitzl, Wolfgang Business and Management Marketing 2020-09-11T11:08:07Z 2020-09-11T11:08:07Z 2017 Book 978-3-658-15888-0 978-3-658-15889-7 http://doi.org/10.1007/978-3-658-15889-7 https://scholar.dlu.edu.vn/thuvienso/handle/DLU123456789/101766 en Springer Fachmedien Wiesbaden application/pdf Springer Fachmedien Wiesbaden
institution Thư viện Trường Đại học Đà Lạt
collection Thư viện số
language English
topic Business and Management
Marketing
spellingShingle Business and Management
Marketing
Weitzl, Wolfgang
Measuring Electronic Word-of-Mouth Effectiveness. 1st ed. 2017
format Book
author Weitzl, Wolfgang
author_facet Weitzl, Wolfgang
author_sort Weitzl, Wolfgang
title Measuring Electronic Word-of-Mouth Effectiveness. 1st ed. 2017
title_short Measuring Electronic Word-of-Mouth Effectiveness. 1st ed. 2017
title_full Measuring Electronic Word-of-Mouth Effectiveness. 1st ed. 2017
title_fullStr Measuring Electronic Word-of-Mouth Effectiveness. 1st ed. 2017
title_full_unstemmed Measuring Electronic Word-of-Mouth Effectiveness. 1st ed. 2017
title_sort measuring electronic word-of-mouth effectiveness. 1st ed. 2017
publisher Springer Fachmedien Wiesbaden
publishDate 2020
url http://doi.org/10.1007/978-3-658-15889-7
https://scholar.dlu.edu.vn/thuvienso/handle/DLU123456789/101766
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