A critical discourse analysis of Donald Trump’s identity construction in his posts on X (formerly Twitter) during his 2024 presidential campaign

The primary aim of this study is to analyze Donald Trump’s use of rhetorical strategies in his 2024 presidential campaign posts on X (formerly Twitter) to understand how he constructs and reinforces his political identity, appeals to his base, and engages with opposing political identities. This ana...

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Detalles Bibliográficos
Autor principal: Lê, Vũ Tường Vy
Otros Autores: Ngô, Công Lem
Formato: Tesis
Lenguaje:English
Publicado: Trường Đại học Đà Lạt 2025
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Acceso en línea:https://scholar.dlu.edu.vn/thuvienso/handle/DLU123456789/290817
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Sumario:The primary aim of this study is to analyze Donald Trump’s use of rhetorical strategies in his 2024 presidential campaign posts on X (formerly Twitter) to understand how he constructs and reinforces his political identity, appeals to his base, and engages with opposing political identities. This analysis focuses on his discursive techniques and narrative framing, particularly the “us vs. them” dynamic, which is a prominent feature of his campaign rhetoric