Farm Business Management: The Human Factor
Most production economists refer to the production factors as land, labour and capital. While ‘labour’ might embody the managerial decision-making input as well as physical labour, it is clearer to separate management as a fourth factor of production. The decisions on how to use the production...
Đã lưu trong:
| Tác giả chính: | |
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| Định dạng: | Sách |
| Ngôn ngữ: | English |
| Được phát hành: |
CABI
2014
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| Những chủ đề: | |
| Truy cập trực tuyến: | https://scholar.dlu.edu.vn/thuvienso/handle/DLU123456789/36869 |
| Các nhãn: |
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| Thư viện lưu trữ: | Thư viện Trường Đại học Đà Lạt |
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| Tóm tắt: | Most production economists refer to the production factors as land, labour and
capital. While ‘labour’ might embody the managerial decision-making input as
well as physical labour, it is clearer to separate management as a fourth factor
of production. The decisions on how to use the production inputs and resources,
and the implementation of the plans, are the responsibility of this fourth factor –
management. In that the quality of the decisions gives rise to the success of the
operation, this managerial skill is clearly absolutely critical to efficiency and
profit. However, no texts and courses include the management factor in any
depth. This book sets this situation to rights.
Texts on production economics cover the optimal allocation of resources.
However, they largely assume that man is a rational being with near-perfect
information. The reality is quite different. Managers are human. This means
they react in an emotion-determined way. People observe the world around
them and come to a conclusion about the current situation. Their mind, perhaps with the aid of calculations, comes to a decision over what actions should
be taken. Thus, cues are observed that trigger action, or possibly inaction in
some situations. This observation–decision–action process is something that
varies with different individuals, and needs to be understood if a farm manager
is to improve the decisions aimed at achieving the farm’s objectives. |
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