Farm Business Management: The Human Factor

Most production economists refer to the production factors as land, labour and capital. While ‘labour’ might embody the managerial decision-making input as well as physical labour, it is clearer to separate management as a fourth factor of production. The decisions on how to use the production...

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Tác giả chính: Nuthall, Peter L
Định dạng: Sách
Ngôn ngữ:English
Được phát hành: CABI 2014
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Truy cập trực tuyến:https://scholar.dlu.edu.vn/thuvienso/handle/DLU123456789/36869
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spelling oai:scholar.dlu.edu.vn:DLU123456789-368692023-11-11T05:25:51Z Farm Business Management: The Human Factor Nuthall, Peter L Business Human Most production economists refer to the production factors as land, labour and capital. While ‘labour’ might embody the managerial decision-making input as well as physical labour, it is clearer to separate management as a fourth factor of production. The decisions on how to use the production inputs and resources, and the implementation of the plans, are the responsibility of this fourth factor – management. In that the quality of the decisions gives rise to the success of the operation, this managerial skill is clearly absolutely critical to efficiency and profit. However, no texts and courses include the management factor in any depth. This book sets this situation to rights. Texts on production economics cover the optimal allocation of resources. However, they largely assume that man is a rational being with near-perfect information. The reality is quite different. Managers are human. This means they react in an emotion-determined way. People observe the world around them and come to a conclusion about the current situation. Their mind, perhaps with the aid of calculations, comes to a decision over what actions should be taken. Thus, cues are observed that trigger action, or possibly inaction in some situations. This observation–decision–action process is something that varies with different individuals, and needs to be understood if a farm manager is to improve the decisions aimed at achieving the farm’s objectives. 2014-04-07T08:04:02Z 2014-04-07T08:04:02Z 2010 Book 978 1 84593 598 6 https://scholar.dlu.edu.vn/thuvienso/handle/DLU123456789/36869 en application/pdf CABI
institution Thư viện Trường Đại học Đà Lạt
collection Thư viện số
language English
topic Business
Human
spellingShingle Business
Human
Nuthall, Peter L
Farm Business Management: The Human Factor
description Most production economists refer to the production factors as land, labour and capital. While ‘labour’ might embody the managerial decision-making input as well as physical labour, it is clearer to separate management as a fourth factor of production. The decisions on how to use the production inputs and resources, and the implementation of the plans, are the responsibility of this fourth factor – management. In that the quality of the decisions gives rise to the success of the operation, this managerial skill is clearly absolutely critical to efficiency and profit. However, no texts and courses include the management factor in any depth. This book sets this situation to rights. Texts on production economics cover the optimal allocation of resources. However, they largely assume that man is a rational being with near-perfect information. The reality is quite different. Managers are human. This means they react in an emotion-determined way. People observe the world around them and come to a conclusion about the current situation. Their mind, perhaps with the aid of calculations, comes to a decision over what actions should be taken. Thus, cues are observed that trigger action, or possibly inaction in some situations. This observation–decision–action process is something that varies with different individuals, and needs to be understood if a farm manager is to improve the decisions aimed at achieving the farm’s objectives.
format Book
author Nuthall, Peter L
author_facet Nuthall, Peter L
author_sort Nuthall, Peter L
title Farm Business Management: The Human Factor
title_short Farm Business Management: The Human Factor
title_full Farm Business Management: The Human Factor
title_fullStr Farm Business Management: The Human Factor
title_full_unstemmed Farm Business Management: The Human Factor
title_sort farm business management: the human factor
publisher CABI
publishDate 2014
url https://scholar.dlu.edu.vn/thuvienso/handle/DLU123456789/36869
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