The Management of Technology and Innovation A Strategic Approach
This book was written by authors with over 50 years of combined teaching and consulting experience. Their primary goal was to provide a readable, useful text about strategic issues in MTI. This means that the book is focused on real contexts and organizational actions. The direct systematic plann...
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| Những tác giả chính: | , |
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| Định dạng: | Sách |
| Ngôn ngữ: | English |
| Được phát hành: |
South-Western Cengage Learning
2015
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| Những chủ đề: | |
| Truy cập trực tuyến: | https://scholar.dlu.edu.vn/thuvienso/handle/DLU123456789/41240 |
| Các nhãn: |
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| Thư viện lưu trữ: | Thư viện Trường Đại học Đà Lạt |
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| Tóm tắt: | This book was written by authors with over 50 years of combined teaching
and consulting experience. Their primary goal was to provide a readable, useful
text about strategic issues in MTI. This means that the book is focused on
real contexts and organizational actions. The direct systematic planning, implementation,
and evaluation and control approach to the two major strategic
actions required to obtain technology is unique to this text. These activities
are part of every strategic decision of successful organizations. However, this
text is the first to lay a practical, understandable method for students, no
matter their background, to see how to accomplish such activities... |
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