The Management of Technology and Innovation A Strategic Approach

This book was written by authors with over 50 years of combined teaching and consulting experience. Their primary goal was to provide a readable, useful text about strategic issues in MTI. This means that the book is focused on real contexts and organizational actions. The direct systematic plann...

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Những tác giả chính: White, Margaret A., Bruton, Garry D.
Định dạng: Sách
Ngôn ngữ:English
Được phát hành: South-Western Cengage Learning 2015
Những chủ đề:
Truy cập trực tuyến:https://scholar.dlu.edu.vn/thuvienso/handle/DLU123456789/41240
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Thư viện lưu trữ: Thư viện Trường Đại học Đà Lạt
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spelling oai:scholar.dlu.edu.vn:DLU123456789-412402023-11-11T05:08:05Z The Management of Technology and Innovation A Strategic Approach White, Margaret A. Bruton, Garry D. Technology Innovation This book was written by authors with over 50 years of combined teaching and consulting experience. Their primary goal was to provide a readable, useful text about strategic issues in MTI. This means that the book is focused on real contexts and organizational actions. The direct systematic planning, implementation, and evaluation and control approach to the two major strategic actions required to obtain technology is unique to this text. These activities are part of every strategic decision of successful organizations. However, this text is the first to lay a practical, understandable method for students, no matter their background, to see how to accomplish such activities... 2015-05-13T00:56:39Z 2015-05-13T00:56:39Z 2011 Book 978-0-538-47822-9 https://scholar.dlu.edu.vn/thuvienso/handle/DLU123456789/41240 en application/pdf South-Western Cengage Learning
institution Thư viện Trường Đại học Đà Lạt
collection Thư viện số
language English
topic Technology
Innovation
spellingShingle Technology
Innovation
White, Margaret A.
Bruton, Garry D.
The Management of Technology and Innovation A Strategic Approach
description This book was written by authors with over 50 years of combined teaching and consulting experience. Their primary goal was to provide a readable, useful text about strategic issues in MTI. This means that the book is focused on real contexts and organizational actions. The direct systematic planning, implementation, and evaluation and control approach to the two major strategic actions required to obtain technology is unique to this text. These activities are part of every strategic decision of successful organizations. However, this text is the first to lay a practical, understandable method for students, no matter their background, to see how to accomplish such activities...
format Book
author White, Margaret A.
Bruton, Garry D.
author_facet White, Margaret A.
Bruton, Garry D.
author_sort White, Margaret A.
title The Management of Technology and Innovation A Strategic Approach
title_short The Management of Technology and Innovation A Strategic Approach
title_full The Management of Technology and Innovation A Strategic Approach
title_fullStr The Management of Technology and Innovation A Strategic Approach
title_full_unstemmed The Management of Technology and Innovation A Strategic Approach
title_sort management of technology and innovation a strategic approach
publisher South-Western Cengage Learning
publishDate 2015
url https://scholar.dlu.edu.vn/thuvienso/handle/DLU123456789/41240
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