International Business
Major improvements were made to this Fourth Edition of one of the leading international business textbooks in Europe and Asia. We have retained the focus on the “triad” economies of the EU, Japan, and North America but also increased coverage of the non-triad economies, especially with a greatly in...
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Ngôn ngữ: | English |
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2015
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oai:scholar.dlu.edu.vn:DLU123456789-412432023-11-11T05:29:17Z International Business Rugman, Alan M. Collinson, Simon Hodgetts, Richard M. Business Major improvements were made to this Fourth Edition of one of the leading international business textbooks in Europe and Asia. We have retained the focus on the “triad” economies of the EU, Japan, and North America but also increased coverage of the non-triad economies, especially with a greatly increased emphasis on the role of China and India in Chapter 19. This chapter, along with Chapters 5, 13, and 17, was prepared by Simon Collinson ofWarwick Business School. Simon joins us as co-author of the textbook, and he will take an even greater role in future editions. He represents a younger generation of teachers and scholars who use this book. The four chapters by Simon have been totally reorganized and rewritten to update the text... 2015-05-13T01:47:05Z 2015-05-13T01:47:05Z 1995 Book 978-0-273-70174-3 https://scholar.dlu.edu.vn/thuvienso/handle/DLU123456789/41243 en application/pdf |
institution |
Thư viện Trường Đại học Đà Lạt |
collection |
Thư viện số |
language |
English |
topic |
Business |
spellingShingle |
Business Rugman, Alan M. Collinson, Simon Hodgetts, Richard M. International Business |
description |
Major improvements were made to this Fourth Edition of one of the leading international business textbooks in Europe and Asia. We have retained the focus on the “triad” economies of the EU, Japan, and North America
but also increased coverage of the non-triad economies, especially with a greatly increased emphasis on the role
of China and India in Chapter 19. This chapter, along
with Chapters 5, 13, and 17, was prepared by Simon
Collinson ofWarwick Business School. Simon joins us as
co-author of the textbook, and he will take an even
greater role in future editions. He represents a younger
generation of teachers and scholars who use this book.
The four chapters by Simon have been totally reorganized
and rewritten to update the text... |
format |
Book |
author |
Rugman, Alan M. Collinson, Simon Hodgetts, Richard M. |
author_facet |
Rugman, Alan M. Collinson, Simon Hodgetts, Richard M. |
author_sort |
Rugman, Alan M. |
title |
International Business |
title_short |
International Business |
title_full |
International Business |
title_fullStr |
International Business |
title_full_unstemmed |
International Business |
title_sort |
international business |
publishDate |
2015 |
url |
https://scholar.dlu.edu.vn/thuvienso/handle/DLU123456789/41243 |
_version_ |
1782543644444590080 |