Electronic commerce: A managerial and social networks perspective

Throughout the book, theoretical foundations necessary for understanding Electronic Commerce (EC) are presented, ranging from consumer behavior to the economic theory of competition. Furthermore, this book presents the most current topics relating to EC as described by a diversified team of experts...

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Bibliografische gegevens
Hoofdauteurs: Efraim, Turban, King, David, Jae, Kyu Lee
Formaat: Boek
Taal:English
Gepubliceerd in: Springer 2015
Onderwerpen:
Online toegang:https://scholar.dlu.edu.vn/thuvienso/handle/DLU123456789/59171
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