Electronic commerce: A managerial and social networks perspective
Throughout the book, theoretical foundations necessary for understanding Electronic Commerce (EC) are presented, ranging from consumer behavior to the economic theory of competition. Furthermore, this book presents the most current topics relating to EC as described by a diversified team of experts...
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Główni autorzy: | , , |
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Format: | Książka |
Język: | English |
Wydane: |
Springer
2015
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Hasła przedmiotowe: | |
Dostęp online: | https://scholar.dlu.edu.vn/thuvienso/handle/DLU123456789/59171 |
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Thư viện lưu trữ: | Thư viện Trường Đại học Đà Lạt |
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