Electronic commerce: A managerial and social networks perspective
Throughout the book, theoretical foundations necessary for understanding Electronic Commerce (EC) are presented, ranging from consumer behavior to the economic theory of competition. Furthermore, this book presents the most current topics relating to EC as described by a diversified team of experts...
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| Những tác giả chính: | , , |
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| Format: | Knjiga |
| Jezik: | English |
| Izdano: |
Springer
2015
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| Teme: | |
| Online dostop: | https://scholar.dlu.edu.vn/thuvienso/handle/DLU123456789/59171 |
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| Thư viện lưu trữ: | Thư viện Trường Đại học Đà Lạt |
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